Two recent UNCP graduates have earned an “Award of Distinction” in an annual competition of the Association of Marketing & Communication Professionals (AMCP).
Broadcasting majors David L. Brown III and Savannah Thompson were recognized in the student category of the 2018 Videographer Awards for their corporate video, “Housing & Residence Life Freshman Introduction.”
The six-minute video was produced in their capstone course in the major, BRD 4600 Advanced TV Production, taught by Dr. Jamie Litty in the spring semester. Students in the class worked in a variety of forms and genres to learn production management from the initial pitch of a content idea to post-production finishing touches.
The AMCP recognizes outstanding work in advertising, public relations, corporate communications and broadcasting with the Award of Excellence, Award of Distinction, and Honorable Mention in various categories of televisual media.
Brown III worked for Housing & Residence Life throughout his time at UNCP and was active in the Residence Hall Association (RHA). He and Thompson shot, wrote, and edited the video to allow it to be broken up for viewing in shorter modules about campus living options, getting involved in residential activities, and how to apply for campus housing.
Brown III said he found a passion for the field of housing and residence life when he got involved with RHA back in his freshman year. He later interned with the department and was employed as a Residence Life Student Assistant in his senior year, assisting with marketing and promotions.
“When thinking about my final capstone project, I couldn’t think of anything better than a professionally planned and executed promotional video for Housing & Residence Life, which I knew they needed,” he said.
“This class was such a wonderful stepping stone for my career,” said Thompson.
“I learned hands-on how to do production management while also honing in on my videography skills. David and I work great together, so it made the project even more enjoyable,” she said.
“We didn’t do it for formal recognition, but knowing that the university is using the video, and that AMCP thought it met high professional standards, really puts a big smile on my face,” said Brown III.
Thompson and Brown, who both graduated in May, are employed by Golf Channel and LimeLife by Alcone, respectively.