UNC Pembroke alumna Naly Rice was recently named Cartier Women's Initiative (CWI) subject matter expert on technology marketing.

In this role, she will be providing education, guidance and mentorship to women entrepreneur fellows around the world. A 2010 graduate, Rice is the founder and CEO of LN Creative Group, a technology marketing company based in the Washington, DC, metropolitan area. She has more than a decade of experience in technology and digital marketing in startups, electric vehicles, electric vehicle charging infrastructure and cloud datacenter. Through these sectors, she's worked on marketing and partnerships with companies like General Motors, Toyota, Cisco, Salesforce and Shopify.

"I'm honored to be a part of the Cartier Women's Initiative, and I look forward to supporting CWI fellows from across many sectors and around the globe on scaling their business through digital marketing," she said.

The Cartier Women's Initiative is an annual international entrepreneurship program that aims to drive change by empowering women impact entrepreneurs.