GPAC adds marketing director

Staff Report

Elizabeth McLean has joined the staff of UNCP’s Givens Performing Arts Center (GPAC) as Marketing Director.

It is a newly created position for the performing arts center, said GPAC Director Patricia Fields.

“Liz brings an extensive marketing and advertising background to UNCP,” Fields said. “She has worked with major advertising agencies in both LA and Raleigh with clients to include Sony Entertainment and Audi.”

At GPAC, McLean will build audiences by planning and directing special events, publications, advertising and sponsorships. She will also create special events to attract new audiences to GPAC, and she will develop corporate and other sponsorships.

“I am very excited about the opportunity to give GPAC more exposure in the surrounding community,” McLean said. “I believe that people in this region don’t know enough about the great programming on our stage.”

A San Diego native, McLean is married to Lumberton native Matt McLean, a financial advisor for S. Preston Douglas & Associates. She is a graduate of San Diego State University, where she majored in communications with emphasis in public relations.