Lorna M. Ricotta assumed the duties of director of the Office of Corporate and Foundation Relations at The University of North Carolina at Pembroke. She began work on November 1.
Since 2002, Ricotta served as director of Office of Alumni Relations, also in the Office for Advancement. She will continue in a dual role until a new director is hired.
In her new position, Ricotta will be responsible for conducting needs assessments with UNCP faculty and administration and seeking funding from public and private sources. She reports to Sandra K. Waterkotte, vice chancellor for Advancement.
“Corporate and Foundation Relations fundraising will give Lorna the opportunity to use her skills to match external funders with campus initiatives,” Waterkotte said. “She will be drawing on the insight she gained as alumni director to help tell UNCP’s story, and that knowledge will help leverage gifts from the private grant-making community.”
A 2001 graduate of UNCP, Ricotta said she is looking forward to transitioning from “friend raising to fund raising.”
“As alumni director, I worked to keep individuals connected to the University, and in my new role, I will share our story with foundations and corporations to make new connections for the University,” she said.
During Ricotta’s tenure, the Office of Alumni Relations more than doubled pledges and gifts during its annual fund drive. She expanded the alumni travel program and established a program to honor alumni legacies. Ricotta also sustained an alumni credit card program with MBNA Corp. and included parents of students in the program.
“I thoroughly enjoyed forging relationships with alumni and students,” she said.
A music major at UNCP, Ricotta is currently completing graduate studies on a Master of Business Administration degree at Fayetteville State University.
She was recently accepted into the Leadership North Carolina program, which seeks to engage informed and committed leaders by advancing their leadership qualities and broadening their understanding of and involvement in issues and opportunities facing the state.
At UNCP, Ricotta served as campaign chair for the University’s most successful State Employees Combined Campaign. She also served as UNCP spokesperson in two promotional films, one for the University and one for the Lumberton Area Chamber of Commerce.
Concentrating on vocal performance as an undergraduate at UNCP, Ricotta was the second UNCP student to win the title of Miss North Carolina in 2000. Before returning to her alma mater, she performed professionally for the American-Hawaii and Commodore cruise lines.
For more information about alumni or corporate and foundation programs, please contact the Office for Advancement at 910.521.6252 or email firstname.lastname@example.org.