School of Business

Dr. Susan Peters

( St. Louis University)
Distinguished Professor of Entrepreneurship
Email: susan.peters@uncp.edu
Phone: 910-775-4066
Office: Business Administration, Room 225

Office Hours: Tuesday and Thursday: 9am-11am
Wednesday: 10:00am -12:00pm Entrepreneurship Incubator  

 Brief CV (Word)/AACSB Curriculum Vitae (PDF) 
 Personal Website        

Dr. Susan Peters is the Thomas Family Center Distinguished Professor of Entrepreneurship at the School of Business – University of North Carolina – Pembroke. 
She has an undergraduate degree in Industrial Engineering from Millikin University, an MBA from Kent State University and a PhD in International Business from St. Louis University. 

Her teaching interests are in the area of entrepreneurship, creativity and innovation, international management, international marketing and consumer behavior. 

Dr. Peters’ research interests include the impact that culture has on business decisions and case research.  In this latter field, Dr. Peters has published extensively, including a best case award and her work has appeared in The Case Research Journal, The South East Case Research Journal, The Journal of Consumer Satisfaction, Dissatisfaction and Complaining Behavior, The American Journal of Entrepreneurship, International Journal of Entrepreneurship and Innovation Management, Service Industries Journal, International Journal for Business Insights and Transformation and in textbooks.  Dr. Peters has been named a SECRA fellow and a Paul Lawrence fellowship mentor for the North American Case Research Association.  She teaches case research, writing and teaching throughout the world, and has served as an officer in case research associations at the region and international level. 

Currently, she is the editor for the South East Case Research Journal.  In 2015-2016, she was awarded an American Council on Education Emerging Leader Fellowship.  Her consulting work has allowed her to help small businesses and start-up throughout the United States and in Egypt, Malawi, Poland, Venezuela, Tibet, Mexico, and many other countries.